Long, hot summer days mean one thing for a lot of people – a trip to the beer garden!
Summer 2022 is set to be the first in a few years that the UK will enjoy without any lingering COVID-19 restrictions, and it could be a bumper season for landlords and publicans up and down the country.
If you run a pub, there’s plenty you can do to prepare for the months to come. Let’s take a look at how you can get your establishment summer-ready.
Tweak the menus
The kind of hearty fare that does so well in your pub through the autumn, winter and spring might not quite cut the mustard in summer.
Fresh salads, barbecue favourites and chips should keep the punters full and happy.
Similarly, on the drinks menu, add some summery cocktails to promote sun-kissed vibes.
Prepare outside spaces
Your patrons will be keen to seek the sun out in the summer months and if you’re able to oblige them with a courtyard or beer garden, now is the time to get it ready.
Tidy and clean all surfaces and get your furniture ready – add protective stains to decking and wooden chairs or tables to make cleaning spills a breeze.
Train your staff
People moving from inside to out means your bar staff will have more to consider.
Whether it’s kids running around or knowing where dogs can and can’t go, a trial run with family members will help simulate the unique challenges of this busy period.
Plan for the weather!
Well… as much as you can!
Think about how your outdoor spaces can still be used on days where the rain comes but sultry conditions could still leave them usable.
Get all your paperwork in order
The last thing you want is to have to temporarily close or make some features of your pub unavailable while you cross Ts and dot Is.
As the capacity of your gaff is pushed to its limits, now is the right time to get your pub insurance in order – ensuring that you’re protected in case of accidents.
Think about promotion
“If you build it, they will come” goes the old adage, but it doesn’t help to shout about it as well!
Whether you use social media, physical advertising, or a spot in the local media, spreading the word that you’re open and prepared for summer fun can get more people through the door and more cash in the coffers!